摘要
如今，以电脑为中心的交流模式已经逐渐被以移动互联网为中心的交流模式所取代（Gartner；Lunden；Anthony）。移动互联网时时在线、分分相通、秒秒相连，提示音此起彼伏，新鲜事随触随发。如此强大的移动能力，必然要求功能强大却更为轻巧的移动设备、更大规模的信息内容和更加鲜明的个性化色彩。那么，这对于处在数字世界中的文化体验又有着何种启示呢？遗憾的是，在笔者的研究领域，“虚拟遗产”（游戏和虚拟现实在文化传承中的应用）中，文化知识在虚拟世界的传播技术的发展，可以说仍处于起步阶段。理想的情况应是：在这一领域的数字文化创新与技术创新的发展是齐头并进的。然而迄今为止，项目应用和商业应用仍然在技术方面缺乏灵活性，在文化互动方面不够丰富多彩，主题上也有失恰当。尽管批评的声音一直存在，本文仍致力于探索在新媒体、移动互联网及娱乐行业之间的创造性和探索性的融合，如何在公众层面和课堂教学方面为虚拟遗产带来激动人心（但至今为止还未实现）的新机遇。
作者
艾瑞克·钱皮恩 （Erik Champion），澳大利亚科廷大学人文学院媒体、文化与创意艺术系教授。
温雯 ，深圳大学文化产业研究院副教授、硕士生导师，澳大利亚昆士兰科技大学创意产业学博士，澳大利亚科廷大学访问学者。深圳大学“荔园优青”培养计划入选人。主要从事创意产业、创客文化和文化创新研究。主持国家社科基金艺术学重大项目子课题、国家社科基金艺术学青年项目、广东省哲学社科规划项目和深圳市人民政府发展研究中心重大课题各1项，参与国家自然科学基金和省级课题10余项。发表多篇SSCI、CSSCI论文，合著出版英文著作Creative Economy and Culture: Challenges, Changes and Futures for Creative Industries。
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